The gathered faithful. It may not be the conventional image, but these young people are wired to the appearance of a you-tube artist named Caily. They are cheering with an intensity only seen at early Beattles concerts. They are young women only seen swooning at pop idols. But here in a mall in Mexico they are cheering and awaiting the arrival of their selfie star. They get to post an image of themselves with the star. A sharing experience. An ever growing techno-attachment.
On shoulders and light-poles they are gathered to capture the moment. They no longer use film. They do not use Polaroids. These ardent groupies use “devices” that are a one-stop for culture and connection. It is amazing how the spectator becomes the spectacle. A few steps down the mall, a golden treatment is applied free for one-half a face rejuvenation. The spectator is captured and becomes spectacle. And at this age spectacles might be necessary!